CCF announces ‘Download for Dollars’
– an innovative partnership
to benefit music and conservation

Namibia, 14 September 2006—The Cheetah Conservation Fund proudly announces “Download for Dollars”, a partnership with DJ Come of Age and Markus Ekholm of the Swedish band Slowmo. DJ and Ekholm, a world-renowned production duo, have pledged to donate fifty percent of the revenues from Internet downloads of their hit single From A Window. This soulful, acoustic track garnered critical acclaim in the U.S., Japan, France, and Sweden during its initial release in 2005.

Music lovers everywhere can now help the wild cheetah each time they download the hit song From A Window performed by Slowmo. The single can be found on digital music stores such as Apple's iTunes, MSN Music, Rhapsody, and Music Net. Each download will send a heartfelt donation to the Cheetah Conservation Fund on behalf of the artists. Click on the image to the left or the banner at the bottom of the page to download the song from the iTunes Music Store.

In the wake of the Hurricane Katrina disaster, many musicians donated proceeds from album sales to victims of this catastrophe. The healing power of music came to the forefront to help those in need. The sincerity of collective artistic efforts was duly noted. What effect would music have on society if it were continually used to garner attention for those in need? In a digital society, shouldnt digital sales play a major role in fundraising? Download 4 Dollars hopes to answer these questions.

The program is a revolutionary idea partnering stellar independent musicians with established non-profit organizations, and addresses a dual purpose:

1. Give deserving artists much needed recognition and a viable outlet to sell their music; and
2. Provide a continuous opportunity for non-profit organizations to raise money for their stated aims.

Download for Dollars was created by DJ Come of Age and Markus Ekholm of Slomo. Together, this DJ/producer combo has garnered international acclaim with the podcast Soul Music of the World and a catalog of over 200 songs, beats, and graphic designs. For more information on DJ Come of Age and Slowmo visit http://djcoa.libsyn.com and http://www.slow-b.com.